Huawei Ascend P6 Launched

At a media event in London, Huawei launched what could establish its brand into the big league of premium smartphones, a hard-earned feat. The new Ascend P6 from Huawei challenges the best of the best -- HTC One, Apple iPhone 5, Galaxy S 4 (forget we mentioned that), and Xperia Z. It stakes claim to being the thinnest 4.5- to 5-inch segment device, with a uniform thickness of just 6.18 mm (the iPhone 5 is 7.6 thick). The rest of the device is shaped in a non-pretentious cuboid, with round edges. The phone isn't trying to hide its real thickness with any design trickery. Most panels of the Ascend P6 are metal, with a flat Gorilla Glass decking up the front. The phone is available in three trims, black, silver, and soft-pink.

The Ascend P6 from Huawei features a 4.7-inch screen, with 720 x 1280 pixels resolution (312 ppi density). A micro-USB connector decks its top, 3.5 mm audio jack on its bottom, power and volume-rocker on its right-side. Its top-left oriented primary camera features an 8-megapixel BSI CMOS sensor, F/2.0 lens, and 40 mm macro. Interestingly, the secondary (front-facing) camera isn't some low-brow sub-2 megapixel fare. Huawei loaded it with a 5-megapixel front camera, which is capable of 720p video capture.

Under the hood, you get Huawei's very own HiSilicon K3V2 SoC at the helm of things. This chip combines a quad-core Cortex-A9 CPU clocked at 1.50 GHz, with a 16-core GPU, and a soft-modem that's capable of HSPA+ (21.1 Mbps), 802.11 b/g/n Wi-Fi, and Bluetooth 4.0. Sadly, the LTE-capable version won't be here until much later this year (Q4). Dual-SIM versions, however, are. The SoC is backed by 2 GB of RAM, and 8 GB of internal storage that's expandable with micro-SDHC (by up to 32 GB). Huawei deployed Android 4.2.2 with its Emotion 1.6 user-interface. A 2,000 mAh battery powers the device, which is generous, considering its dimensions of 132.7 x 65.5 x 6.2 mm, and 120 g weight.

Contract-free, Huawei Ascend P6 should make your wallet lighter by about 450€, when it hits Europe in July. Most popular European carriers should offer the device under contracts.

Huawei, a leading global information and communications technology (ICT) solutions provider, today unveiled the HUAWEI Ascend P6, the world's slimmest smartphone measuring 6.18mm. The smartphone features a 1.5GHz quad-core processor and a sleek metallic body. With its 4.7-inch high definition in-cell display, industry-leading 5MP front-facing camera, and outstanding software, the HUAWEI Ascend P6 is the embodiment of elegance with an edge.

"The HUAWEI Ascend P6 is a star among smartphones with its industry-leading design, high-quality camera, and intuitive user interface, Huawei's proprietary Emotion UI," said Richard Yu, Chief Executive Officer, Huawei Consumer Business Group. "Building on the success of our Ascend P series of fashion smartphones, the HUAWEI Ascend P6 provides unsurpassed technology and a design that is simply stunning."

HUAWEI Ascend P6 is ultra slim at 6.18mm and weighs just about 120g. While it is small enough to slip into the tiniest of pockets or clutch bags, the stylish HUAWEI Ascend P6 is designed to be seen and coveted! It features a 1.5GHz quad-core processor, Android 4.2.2 operating system, 2000mAh battery, 4.7-inch HD in-cell LCD screen technology, and 'MagicTouch' for enhanced screen responsiveness even when wearing gloves.

As the flagship smartphone of the Huawei Ascend P series, the HUAWEI Ascend P6 embodies a cutting edge design for the fashion conscious. The smartphone's brushed metallic look with a naturally curved base is both elegant and intuitive. Impossibly beautiful, the Ascend P6 balances fashionable features and user-friendly functions.

Perfect for 'selfies', the HUAWEI Ascend P6's industry-leading 5MP front-facing camera and auto facial-enhancing capabilities create model-gorgeous shots you'll want to share. Its 8MP rear-facing BSI camera with F2.0 aperture and 4cm macro view also enables 1080P full HD video recording and playback. With Huawei's proprietary IMAGESmart software, the HUAWEI Ascend P6 turns even the most novice photographer into a professional, with contrast and color enhancement, auto scene recognition, object tracing focus, and instant facial beauty support.

The HUAWEI Ascend P6 is even more intuitive and able to be customized with Huawei's Emotion UI. Inspired by people, for device users worldwide, Huawei has gathered input from over 5 million consumers to help us optimize the latest version of Emotion UI. The proprietary user interface includes updates to Uni-Home including enhanced security, Huawei's Me Widget, MagicTouch, and SmartReading. New to Huawei's Emotion UI are the panoramic shoot and facial recognition photography functions.

Huawei's unique Automated Discontinuous Reception (ADRX) and Quick Power Control (QPC) battery optimization and power saving technology improves performance by more than 30%, compared with smartphone batteries of equal size. With its multi-screen AirSharing capability, you can connect to a range of devices to boost your productivity at work or play by easily sharing documents or enhance your gaming experience with minimal lag time.

The HUAWEI Ascend P6 is available in black, white and pink with matching color cases. It will begin shipping to China from June and to Western Europe from July through Vodafone, Telefonica, Orange, H3G, O2, Carphone Warehouse, TalkTalk, Media Markt & Saturn, TIM and online via Amazon and CDiscount with other markets to follow.