Apple TV 4K Now Official, Starts At $179

While new iPhones and Watch Series 3 were the main stars of yesterday's Apple press conference, the Cupertino company has also announced its new Apple TV 4K. The new model brings support for both 4K and High Dynamic Range (HDR) that will bring sharp, crisp and more true-to-life images.

All iTunes users will get automatic upgrades of HD titles in their existing iTunes library to 4K HDR versions when they become available and Apple TV 4K also offers 4K HDR content from popular video services, including Netflix and Amazon Prime Video.

The latest Apple TV will be available on September 22 for $179 with 32 GB of internal storage or $199 with 64 GB.